One Foot in the Door Showreels was set up by Ruggero Dalla Santa in London in 2011. After several successful years, it became One Foot in the Door to cover a wider range of services that include showreel creation, editing, and screen acting workshops.
Where it Started
As an actor starting off in his career, Ruggero regularly auditioned for short movies, web series and music videos in order to gather material for the showreel that would boost his career and get him noticed by the right people. Six months and a lot of unpaid jobs later he realised that the material he had simply wasn’t good enough; either the overall quality of the footage was bad, or he wasn’t playing the characters that he wanted to play.
Does the scenario sound familiar to you? After speaking to friends and colleagues in the industry and finding that many were having the same problems, Ruggero decided to put a passion for filmmaking to good use and set up a new company: One Foot in the Door Showreels.
Ruggero started with himself; writing a few scenes, buying the correct equipment, and roping in a couple of friend to act opposite him, he put together a solid actor showreel with footage that showed a range of characters. Within a few months of sharing this new showreel, he was receiving much better offers more regularly.
Finding a calling in the work, creating showreels from scratch became a full-time occupation for Ruggero. Having seen lots of fantastic actors miss out on the chance of a great role because they didn’t have a good showreel, he was inspired to offer the best quality at the most affordable price.
By making showreels and directing actors on a regular basis, Ruggero realised that there are key skills to screen acting that, unfortunately, are not often taught through conventional training. This led him to start teaching a series of professional development workshops dedicated to trained actors who want to improve their effectiveness on camera.
One Foot in the Door Today
Eight years and hundreds of showreels later, One Foot in the Door is known in the industry as offering some of the best-quality showreels at an affordable price. Recommended by actors, casting directors, and other industry professionals, One Foot in the Door is proud to be one of the best in the industry.
Ruggero now works alongside a friendly and dedicated team to provide actors with the showreels they deserve. He also continues to run screen acting workshops that are highly recommended.
Ruggero Dalla Santa is an award-winning writer-director and the founder of One Foot in the Door. He has directed over 600 actors, shot over 200 showreels, and has over eight years of experience directing, working with actors, and creating showreels from scratch. He is still heavily involved both creating showreels and running screen acting workshops.
Jonty Dawson is a graduate of the National Film and Television School's MA Screenwriting course, where he was also a Toldeo Scholar. Since graduating, he has worked as a freelance writer, film-maker and photographer. His first short film Deep Blue, was selected for the Film Bath Festival's closing showcase. His recent short script Aira was a semi-finalist in the Shore Scripts International Screenplay competition. He has worked extensively as a director, DOP, and editor